SOCIAL MEDIA FOR NEW BUSINESSES

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Course code: -521

For new businesses to gain knowledge and skills to confidently set up and use social media accounts appropriately

fees

free

who

GCDA

georgia@gcda.org.uk

0208 2694880

What the course is about

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<td rowspan="4" height="104" class="xl66" width="456" style="border-bottom:.5pt solid black;
height:78.0pt;width:342pt">Gain knowledge and skills to confidently set up
and use social media accounts appropriately <br>
<br>
Having worked with many new businesses, we know that social media is an
area of confusion, complexity but also hope and possibility.&nbsp; <br>This course is specifically aimed at new
and start-up businesses to support them to open accounts and&nbsp;be able to use
them effectively to build their brand and customer base.&nbsp; <br>
<br>
There are many easy wins that you'll learn, ensuring you can maximise the
opportunities that social media offers, whilst avoiding common pitfalls. <br>This
course will have you set up and running effectively by the end of the 6
weeks.&nbsp; <br>
<br><span style="font-weight: bold;">
Learning objectives:</span><br><ol><li>
Summarise the importance of social media to new businesses</li><li>
Complete a social media health check for a business </li><li>
Identify the most appropriate media accounts for a business and set them up
</li><li>
Apply new knowledge to be able to link accounts for promotional purposes
</li><li>
Be able to measure the impact of social media on your business</li><li>
Identify common social media pitfalls and explain how to avoid them&nbsp;</li></ol></td>
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Previous experience, knowledge or qualifications

None

Materials required

Access to Internet &amp; Laptop or tablet. This course is not suitable for phones.

Assessments, tests, exams

None

At the end of the course

You will be able to use all the tools of social media, i.e. Facebook, Twitter, Instagram to promote your business

Assessment Method

None

Equipment Required

None

Language of Instruction

English